Turn knowledge into action

When you want people to change their behaviour, simply showing them a short informational video alone is rarely enough.
That’s exactly why Madeclear developed video-facilitated workshops. The video alternates between introducing new knowledge, facilitating individual reflection exercises, and guiding group discussions where participants develop a concrete plan for what needs to change.
Participants are guided through the entire workshop, with a timer keeping them on track as they work through the exercises.
During development, the workshop is tested with the target audience and refined based on their feedback to make sure it works in practice.
Our video-facilitated workshops typically last 45 minutes and allow you to share your knowledge at scale, without having to travel around the country to facilitate workshops in person.
Video-facilitated workshop for green transition
How do you drive green change across more than 700,000 public employees? The Cooperation Secretariat plays a key role in facilitating the state’s green transition — but resources are limited. That’s why we developed a 90-minute video-facilitated workshop that sparks meaningful conversations about sustainability in each department. It’s flexible, ready-to-use, and already being used nationwide to support local action and accelerate the green transition.
Nicotine-Free Schools
In 2021, it was decided that nicotine products could no longer be used in Danish primary and lower secondary schools. But this is easier said than done, and many schools are still struggling with high levels of nicotine use.
A good place to start is by developing a local nicotine policy. But simply having a policy is not enough. It needs to be a policy that the entire staff supports and puts into practice.
Local Government Denmark (KL) received funding to help schools develop local nicotine policies, and we contributed to this work. In close collaboration with KL, we developed a 40-minute video-facilitated workshop that guides school staff through four exercises designed to motivate and inspire them and help them develop the first draft of a local nicotine policy.
“Thank you so much for a great collaboration on this initiative. We are very happy with the result and think it turned out really well.”
Marie Staugaard Rasmussen – Consultant, Local Government Denmark (KL)
Community In. Alcohol Out.
Young people spend many hours in clubs and associations, and the communities they find there play an important role in shaping who they are.
There is a growing desire among young people for these communities not to revolve around alcohol. Alcohol & Society wants to support this development by helping clubs and associations strengthen their communities without alcohol being part of the equation.
That’s why we developed this video-facilitated workshop, which young people in clubs and associations across Denmark can take part in. They gain new knowledge and are guided through exercises where they develop new activities and traditions that can strengthen their communities.
The feedback from participants in our workshops has been very positive. Many say they feel inspired and motivated to take action.